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Wedding invitations set tone and theme for wedding

A wedding invitation gives guests their first impression about the ceremony and reception, conveying the color scheme and level of formality of the event.
Tina Schmidt of Sandpaper explains, “Invitations set the tone and get the guests excited about the special event.”



Strategic shopping


You can purchase invitations from wedding specialty stores, stationery stores, office supply stores, print shops, and online companies.

For one-on-one service, go to a business that specializes in invitations and paper products. 


Schmidt works closely with couples to select colors, style, format, shape and other details of their invitations. From their discussion, she creates a mock-up invitation for them to review and revise, if needed.

So many choices


Because there are endless choices in paper, fonts and designs, you should go to the store alone or with your fiancé to preview invitations and select three favorites. On a second visit, bring the other party to review the top three, and together select the invitation.

Pocket-fold invitations are very popular, according to Schmidt. They hold all the pieces: invitation, reply card, reception card, invitation to brunch, and mini-maps or directions to the venues.



You can add color to the invitation through ink, layers of paper or ribbon and linings in the envelopes. Patterned paper is a popular trend, according to Schmidt, as are unusual color combinations.

Recycled paper is also an option, but remember that the quality of the paper decreases with higher percentages of recycled stock. Chunky paper poses challenges in passing through printers and in being printed clearly and evenly.



Prices by the piece

For a custom-designed, hand-assembled invitation set (invitation, response card, direction card and outside envelope), the price ranges from $4.50 to $6 each, according to Schmidt.

An average order is 150 per wedding. If couples wish to save costs, they can collate the pieces and stuff the envelopes themselves.



With computers and make-your-own-invitation kits available, some couples choose to make their own invitations. It can be a cost-effective way to go.

The design options are limited, though. Often a lot of paper and ink are wasted in figuring out the formatting and paper setup. Consider the time it will take to create the cards. Remember, time is valuable too.


Click on a photo to enlarge.

Published on March 28, 2016.

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